-
Search Campaign Conversions Dropped Off
Posted by on September 10, 2025 at 1:00 amHello Everyone,
I recently started a search campaign about three weeks ago at 20/day. The conversion goal is for prospects to fill out a lead submission form. I own a local screen printing business in Colorado.
Link to my landing page: arkscreenprinting.com
I had one conversion the first day and another a few days after. I have had zero conversions since.
I’m not running display or search partners, no AI Max, only phrase and exact match, using negative keywords.
I have gotten some phone calls and such but would prefer to get form submissions. Anyone have any insight on why a campaign would drop off like that?
On my dashboard it reads: “Your campaign hasn’t generated conversions in the past week” and that “there may be issues limiting its performance that are not highlighted here.”
Any insights? I would appreciate your help.
—Alex
-
1 Reply
-
Have you done conversion mapping?
-
Hi u/Abra-melin so just went to your page, clicked the form and im stuck on the second question: What Quality T-shirt Would You Prefer?
I know semi-nothing about T-Shirts and this question is the reason i would not continue with the form.
Suggestion (Just like you did it with colors) add images so that they know what it is and add description.Form wise, add single color background (dark one) so that the text is easier to read.
What are your Analytics telling you where are they dropping of? Whats happenin once they come to the page?
This would need to be a full deep dive from someone to understand the core issue why are you not getting conversions.
Log in to reply.