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Running geographically limit campaigns
Posted by on March 10, 2021 at 2:10 amHad a client for a few months that needs google ads specific to one city, not looking like there anything good in the keyword department.
Either ok volume that doesn’t convert, or high intent longtails with no volume. What else can i tweak to try and get leads?
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2 Replies
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If not already tried then Separate out the brand exact match campaigns from broad match keywords. Separate out further by desktop and mobile. Then look at conversion for the campaigns to find areas of opportunity
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1) GDN for Search
2) Dynamic Ads
3) Audiences (target/bid adj) for broad keywords
4) Different channels with lal/ in-market audience
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