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Remarketing People Using Google Ads With Billboards?
Posted by on March 10, 2021 at 4:48 pmHi Guys,
I’ve heard some people talking about remarketing people that click on Google ads and serving up ads on Billboards when they get within the proximity of the billboard. Does anyone have any recommendations on how to do this? Trying to find blogs and articles online and can’t find much so far.
Anyone have any tips or suggestions on how to do this? Thanks!
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2 Replies
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It’s possible if you own the billboard and have enough data about the user’s device. It’s definitely not cheap though.
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We priced this out for a client a couple years ago and it was super expensive. With iOS14’s GPS limitations, I can only imagine the “match rate” will be much worse.
Can’t remember the vendor name, though!
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