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PPC Salary Survey 2025 Final Report – 10th Year Edition
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The $2.7mil US max salary really seems to be skewing on the US 15+ experience. Wondering what it would look like without that anomaly.
But seriously, awesome job as usual 👏🏻
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Thanks so much for doing this every year! I find the 5-year trend slide really interesting (I’m in the US). Any ideas why salaries are trending down at higher levels of experience? Have companies decided they’ve overvalued experience, and would rather have two less experienced employees? Maybe more experienced employees are moving into higher-paying leadership roles that aren’t specific to paid media?
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Wow this is very cool. I’m shocked on some of the min / max.
10 years experience in the us only making $60k! And the opposite end over $1m – assume this is a performance deal or an independentendent affiliate?
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[deleted]
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Thank you so much for this! That Female/Male gap is insane! But what is that 1-2 Million Max salary? That doesn’t make sense.
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Can someone tldr medior/senior European and/or Eastern European salaries
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There’s a big difference between Eastern and Western Europe, it would be good to segment that next year if there’s enough data
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Thanks for this. Very informative.
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Who the fuck is raking in 7 figures managing PPC accounts with only ten years of experience?
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I’m seriously underpaid while managing $2M in Google Ads. If anyone’s got an opportunity or wants to chat, hit me up!
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Thank you for doing this but i have question
Are these salaries per month or per year? -
Excelente report, só fiquei em dúvida se os salários são mensais ou anuais?
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Amazing Duane!
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I think some Indians have not filled it right. They are confused with an annual salary with a monthly salary.
Also Vacation days concept days is a bit unclear to us.
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Thank you so much for this. It helps alot in salary negotiation
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