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Need advice for promoting a product on Instagram
Posted by on June 20, 2020 at 2:46 amI recently made an online store an I’m trying to promote this bracelet to raise money for the black lives matter foundation. I’ve tried to dm a bunch of popular Instagram accounts to see if they would promote the product to help a great cause. The issue is they either read it and don’t respond or they want to charge way to much for a promotion that I can’t afford because I won’t make any money from the bracelets. If anybody has any advice on how to promote this product it will be greatly appreciated. Thanks so much!
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4 Replies
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People are way so bombarded with “bot” promo requests these days that most people won’t respond to promotional dms or comments. Maybe run a small ad campaign? Or a contest of some sorts? Instagram can be tricky.
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I would suggest you to run small ad campaign on Instagram through a proper targeting. It will help you to reach people you are targeting. But the most effective step would be promote this using your friends first. Don’t go after Instagram influencers because they will definitely charge since it’s their income source. Better promote it through your friends and family. Tell them to put your products image to their story and tag your page. If 20 people can put it on their story it will organically reach at least 1000 people organically. Don’t forget to mention the reason you are selling it. Hope this helps.
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try looking for reps from smaller accounts (10k+ and build on) tiktok is also a cute platform to promote, start with instagram accounts from different communities (bujo, fashion, fitness, etc)
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