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My independent Australian film reel is outperforming everything else I’ve posted. What’s driving it and should I put money behind it?
Posted by on February 21, 2026 at 3:04 pmMade an independent Australian feature film — Romancing Sydney. Posted a reel on Facebook and it's getting more traction than expected. Current metrics are
Views 64,796
Interactions 485
Link clicks 15
Follows 265
The reel is described with : Closing out with a moment of pure cinematic bliss. from prosyamedia on FB
Two questions for the community:
What specifically do you think is driving the performance — is it the content, the opening seconds, the algorithm timing, something else?
Given the organic performance, would you put paid budget behind it and if so how would you structure the campaign?
Any analysis genuinely appreciated.
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1 Reply
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64k views and only 15 clicks is the part that jumps out.
But 265 follows off that same reel? That’s actually strong.
Feels like it’s pulling people in, just not pushing them out. Two different jobs.
What were you actually trying to get from it when you posted it?
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