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My first day at work- trying to create a strategy
Posted by on October 3, 2025 at 5:06 amSo today is my first day at work and my first task is to create a social media strategy. The company is a Web3 website builder, does apps, NFTs, etc.
There's alot I need to plan, the platforms, the content, the goals. (I want it to be as detailed as possible)
It would be great if you could tell me how you create strategies for your clients or at workplace?
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1 Reply
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first day and they drop “make the strategy” on you 😅 classic. i’d break it down like this:
* goals → what do they actually want (awareness, signups, community)?
* audience → who are u talking to (devs, nft ppl, founders)?
* platforms → don’t spread too thin, prob x + discord for core, insta/tiktok if u want reach.
* content → mix of explainers, tutorials, storytelling, behind-the-scenes.
* metrics → track reach/retention first, conversions later.and honestly don’t just post and pray. test if ppl even watch. i’d run early reels through video analysis tools (e.g. creafico, etc.) to get suggestions on what to improve. saves a lot of wasted time.
Hope this helps !! 🙂
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