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Locating An Unknown 404 Page
Hi guys, I created a custom alert on Google Analytics to notify me of users who landed on 404 pages, and in the past week, that number has risen sharply and I can’t seem to find out how users are landing on that 404 page.
I used a secondary dimension for Source / Medium and it shows visitors coming from direct AND organic but I checked in the Google Search Console and by Googling the search query and that page does not appear anywhere in the search results as well.
Any advice? Thanks!
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