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Just curious. Do any Google Ads marketers (or any other platform) interact with ads on their own personal searches?
Posted by on July 2, 2021 at 11:41 amI was speaking to a peer and they confirmed that they rarely ever interact with ads on their own personal time. I don’t either as I know that showing up on the top of ads results doesn’t necessarily make you the best option for that product/service. But I’m wondering if other marketers are out there that have similar thoughts. Please bear in mind this does not mean clicking on ads for market research.
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I would love to get some insight into what my fellow marketers think.
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My choice: I don’t click on ads because I understand they may not be the best option & I also detest the big players like Google and Facebook getting richer (yes I know, even though I depend on them for a living).
[View Poll](https://www.reddit.com/poll/oc8byl)
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9 Replies
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I’ll usually click if I know I’m going to make a conversion. I like to think I’m helping someone out in their monthly reports.
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I often click on ads.
Unlike one of your choices, I believe if someone is paying good money to see their product, it’s highly likely exactly what I want.
Saves time.
That being said, I’ll usually exit away from the LP and go to the home page to give them a good once over.
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I usually do not click on ads. However sometimes if I’m feeling malicious I will click on an ad and say to myself “Ha! I just cost them 30 cents”
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“refuse to make these companies richer”
seriously? LOL
EDIT: Forgot I was on reddit, makes sense…
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[deleted]
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I don’t click on ads, because I don’t want to.
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If it is a brand ad for a company that I was already searching for, then I don’t click the ad. The organic search result is usually right there and I don’t want them to pay for my click to a paid ad.
If I’m more generally searching for a type of product or service and am not settled on a brand, I’m open to clicking on an ad if I find it compelling enough to see what the company offers.
Edit to slightly reword
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I’ll usually scan the organic listings before clicking an ad. If an ad is relevant and compelling I’ll click it, they earned it.
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No, because I don’t want to increase their spend while I can avoid it. Just tryping the site mysef.
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