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Is Gemini SEO advice good?
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During migrations, keep page purpose intact: product pages target specific product terms while category pages target generic queries like cheap rental cars.
LLMs aren’t strategists – use them for checklists and drafts, then validate with SERP reality, GSC/GA4, and a crawl. Minimize URL changes, map 301s for moved/retired pages, preserve titles/meta/schema/internal links, and keep speed tight.
Expect some turbulence post-launch and monitor closely to iterate.
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No. Do not take SEO advice from LLMs
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Yeah I’m gonna rewire my house based on what Gemini says to do.
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If anything, with product pages I only add in typical FAQ’s for those specific products and answer common questions for them.
The process from discovery to purchase is usually multi layered so if you can answer their questions before they come to say Reddit for product advice that can work on product pages, but trying for generic terms on those pages isn’t necessarily going to help people buy because if someone is looking for “Cheap Rental Cars” they’ll get the top brands for it also you want to check how many paid ads run on the keywords.
If anything if you want to promote with AEO and SEO I’d work on citations and getting PR articles with those words included with your company because the citations will get picked up by other sites.
Also, if you want to prep for AEO as well it always helps to understand that people will search for more keywords. Example I use it to source top products for my my home so if I’m looking for Vinyl Flooring I’ll go “I’m looking for highly rated and reviewed vinyl flooring that is in dark walnut and pet safe for my room” it can pull up the top options then I can further narrow it down based on price and so forth. Chances are Google will eventually change it’s algo for gemini anyway so I always say do that and make sure you’re pricing is right because if someone see’s the item for cheaper on Amazon than say Bed Bath and Beyond then they’re going to buy from Amazon 10 fold.
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AI is a good assistant, not a boss. Gemini helps with brainstorming, but that specific advice (“product page” to “generic hero page”) sounds risky. You usually want product pages to be specific (buying intent) and category pages to be generic. Don’t blindly follow it, use AI for ideas, but trust SEO fundamentals for strategy.
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