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How to align expectations & choose best agency?
My business has finally reached the maximum growth I’m willing to have on third-party websites (Etsy, Amazon, etc). I’m currently working towards directing my sales to my own domain but am really struggling to find an SEO expert that I trust.
My knowledge is limited when it comes to SEO and although I’m reading through articles every morning, I’m having a hard time going with any of the SEO “experts” or agencies that I’ve interviewed.
The best agency I found gave me a really detailed proposal, and I was almost ready to work with them, but one of their big methods is using paid backlinking which seems to be a no-go in Google’s webmaster guidelines.
I’m really lost and exhausted trying to sort through everything. Any advice on how I should proceed further?
I typically have a better sense of how to align my expectations, but all of the ‘best SEO techniques’ are starting to make my head spin. I’m so skeptical of every company, but want to feel confident in who I choose.
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