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How do we feel about this – Therapists with social media accounts
Posted by on November 26, 2025 at 2:43 amHi everyone,
I am a therapist, and I have been thinking a lot about the role of social media in our field. I have noticed more clinicians creating content, sharing psychoeducation, or giving small glimpses into the therapy process, and I am curious how this actually lands with people.
For those of you who follow therapists online, or have seen their content around:
• Do you find it helpful or supportive in any way?
• Does it affect how you view therapy or therapists?
• Are there any downsides or things you wish therapists would avoid doing on social platforms?I would really appreciate hearing your honest thoughts, both positive and negative. I am trying to understand how people experience this trend so I can be thoughtful about my own presence online.
Thank you in advance!
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1 Reply
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Great question. There are real upsides to therapists having social-media accounts – they can normalise therapy, reach people who might never seek help, and “meet them where they are”.
On the flip side, there are risks: blurred boundaries, oversimplified advice, and pressure on therapists to create content rather than stay grounded in clinical care.
If you do go online, be very clear about what your account *is* – educational, supportive, not a replacement for therapy.
Set strict boundaries (no direct therapy in comments, privacy protections, etc) and keep your posts authentic rather than algorithm-chasing.
That way, you get the benefits, minimise the risks, and keep your role as a therapist solid.
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Accounts to connect with existing clients in a non-professional context, or accounts for sharing general information and promoting your business?
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Most people respond well when therapists use social media to educate rather than to perform. Short, clear posts that normalize emotions, explain simple psychological concepts, or debunk common myths tend to be genuinely helpful for users. It gives people a sense of safety and familiarity with the idea of therapy, especially for those who are hesitant to seek support.
At the same time, social platforms can reshape how viewers perceive therapists. When the content is grounded, respectful, and professional, it builds trust and makes therapy feel more accessible. When the line blurs into overly personal storytelling or dramatic content, it can make viewers question boundaries or feel like the therapist is trying to be an influencer rather than a clinician. -
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