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Google Display Ads & Facebook
Posted by on July 1, 2021 at 9:55 amIf I have a campaign running on Facebook and have a Google Display campaign setup, will customers visiting my site from Facebook see my Google Display Ads as their visiting other sites like Yahoo, News Sites, Etc.? I have an audience set up for Google Display Ads to display to all website visitors, add to cart, and product views. Thanks for your help
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1 Reply
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It depends on the set-up of your display campaign. If you’re remarketing to everyone, then yes they will see. If you are remarketing to everyone except those where utm contains <facebook> or page contains <facebook landing page>, then no. If you want to avoid showing the FB folks the display campaign ads, then it might make sense to create an audience on Google first that excludes them. Then target the GDA’s to that audience.
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