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Google Ads 100USD and below. Waste of money?
Posted by on February 23, 2026 at 6:57 pmSome say that Google ads service needs like 1K to find the patterns for your ads which lead to conversion and small amounts like 100USD isn’t sufficient enough for the algorithm to evolve for your ad and find its way towards paying users.
What’s your take?
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1 Reply
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you need more than 1k
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100USD a days should be fine. I probably would stay away from PMAX and just do a max clicks campaign until you get enough conversion data.
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If you are asking if $100 / month is not enough, yes – that is not enough. You’ll flush all that money down the drain. I’m generally telling customers that the bare minimum is $1500 in ad spend if you want to see any sort of results.
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$100 per day my guy……not $100 total.
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I am by no means a google ads expert but I think the answer is it depends on so many things. Your industry, competition, keywords your targeting etc.
The rule I try to follow is at least 30 conversions in 30 days and have done this with much less than 100/day.
If you’re saying 100/month then ya idk any industry this could work in.
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I think that 20 clicks per day per campaign is the minimum you need to actually do something with search campaigns.
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$100 a day is fine. Maybe even $75
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