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Facebook Automatic App Ads Learning Phase
Hi,
I am running Facebook Automatic App Ads for App Install and was wondering if there is a learning phase because I can’t seem to find indication anywhere? I spoke to a Facebook “Marketing Expert” and she told me to wait about 7 days to decide whether the campaign is doing good or not. Is it best to wait a week for the app install cost to go down eventually at the optimum level because at the moment on the second day it fluctuates.
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