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Examples of companies intelligently using LinkedIn
Posted by on February 5, 2021 at 12:59 amHey all,
There are millions of companies with LinkedIn profiles promoting themselves. Are there any companies that have an approach to LinkedIn that you like?
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8 Replies
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All new posts need a flair going forward
byu/JonODonovan insocialmedia -
Slack, amazon, tesla
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Companies that intelligently use LinkedIn use their employees profiles to advocate for the company and share content.
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I like what Grey Group does, especially the 5 things of the week. Its a good way to show their best work without being too snobby about it as most advertising agencies do because they show campaings and also offer interesting insights about digital media and advertising.
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Hootsuite and Sprout are solid on LinkedIn
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Grupo Bimbo, the largest baking company in the world ??
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Top companies on LinkedIn
Google – 14.9 million followers.
Amazon – 10.8 million followers.
LinkedIn – 10 million followers.
Microsoft – 9.2 million followers.
Apple – 8.8 million followers.
Unilever – 8.1 million followers.
Nestle – 8 million followers.
IBM – 7.5 million followers.
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Look at gong.io they keep active on LinkedIn, no active selling just facts and stats that support their product.
Their SDR’s etc are also adding their individual twist to company notices so it seems more natural, I guess there is the idea of gaining further reach and make each one a “trusted advisor” to their prospects etc.
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