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Dilemma: Communicate in one or many languages?
Posted by on November 7, 2025 at 11:46 amHey everyone! I really need your opinions and advice, please read until the end because I’m so stuck on this 😅
I’ve been thinking about this for months. Every time I think I’ve finally figured out what to do, the moment I start planning, I get confused all over again.
I want to create a social media page where I use my voice and knowledge to talk about the horse world. My goal is to share what I’ve learned, talk about welfare, raise awareness about what is really happening, and help people understand how to support associations, sign petitions, and take action to stop harmful practices. Basically: a very educational, welfare-focused page.
My big dilemma is: which language should I use?
I’m completely torn.I’m a polyglot, and the languages I am most comfortable communicating in are:
- Portuguese (PT) my native language.
- English fluent, I grew up naturally learning in English thanks to school and mostly internet.
- French, I’ve been living in France for around 10 years in total, so I use it daily.
The problem is: I’ve learned so much about horses in all three languages.
My equine veterinary assistant course was in Portuguese; my riding is in France, so I learn the technical terms in French; and many of the online courses, books, and teachers I follow are in English.Because of that, it feels like every language is connected to a part of my knowledge, and I feel a responsibility to share with audiences who speak those languages too.
Many years ago I had a Facebook page with a big audience (entertainment purposes), and recently I started preparing content again (more mature and educational). I even planned weekly topics in all three languages, as for example, one week talking about the racing industry in Portuguese, then the next week the same topic in French, then in English.
But then reality hit me:
That’s way too much work.
Repeating everything three times would burn me out. I also have my real life occupations and I want the content to be high quality. And people would have to wait two whole weeks to get content in “their” language, which is not ideal I think.I want to take this very seriously. This is a real mission for me, to speak out for horses and reach as many people as possible. I know I have flaws in every language, but whichever one I choose, I’ll work hard to improve and use the correct terminology.
So… what would you do in my place?
Portuguese is my native language, but the equestrian community is much smaller compared to the English-speaking and French-speaking ones.
English would allow me to reach the biggest audience worldwide.
French makes sense because I live in France and I’m surrounded by the horse world here. (altough I plan to move in the future and not always just stick to France).I feel so lost, honestly :’)
For now, my plan is to start with one platform! probably reviving my old page on facebook (or new one idk) or starting on instagram, and only much later, if things grow well, I might consider opening a YouTube channel. I really want to use my voice to help horses.
Any opinions or experiences would mean a lot. Thank you for reading. 💛
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1 Reply
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Such a thoughtful dilemma. Its great that you are thinking about this so carefully. I would recommend starting in English because it is the most global language online. Once you build an audience you can add subtitles or bilingual captions for French or Portuguese viewers. Whatever you choose consistency and passion will matter more than language. Best Wishes on your way.
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