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Best Platform To Target HNI Audience? (India)
Posted by on July 1, 2021 at 9:40 amI am running ads for a real estate agency and we are currently trying to target HNI audiences but we are not getting good results even after spending 7-8 Lakhs per month, We are currently running Google Ads and Facebook Ads
– In Google:
We are running Call & Smart Ads
– In Facebook
We are running Lead Generation Form Ads, Facebook to WhatsApp ads, and Video Ads​
If someone can help I am happy to pay for their time.
Thanks
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1 Reply
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Hey,
Have you tried running ads to specific locations only where your audience would be present? Basically to specific locations in each of your target cities where your HNI audience would be currently staying.
For facebook, you can filter audience based on device. This might help you reach those people specifically.
For google, have you tried filtering out by household income? Also, google does have a ‘purchasing a home’ custom audience, have you tried that?
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