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Best ad platform to go with that isn’t FB or IG? (Print on Demand)
Posted by on December 7, 2020 at 10:46 amI sell print on demand products using the Etsy platform.
I want to scale and continue building my brand using my own store. The store has been built and is ready to go.
Can anyone share what ad platforms they’re using for their own store? The only viable option I see is Google Shopping ads. I don’t want to use Facebook or Instagram ads.
Thanks!
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10 Replies
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Youtube Ads, but it will involve investing in making videos. Facebook is a load of bollocks. In my opinion, it isn’t a viable long term solution because at any moment the algorithm can screw you over, or you can wake up one morning and your account has been banned.
I would use Google Shopping Ads and retarget page visitors with youtube ads that play before their video starts.
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Twitter? Reddit?
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Pinterest isn’t too bad. Influencers might work
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Google.
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Display Ads
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Definitely use Pinterest. Snapchat might also be a good place to test out, given the visual nature of your product.
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Google shopping ads, Reddit, Quora would be good options
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Google Ads is still #1 imo
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Display and shopping
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Programmatic which includes: Display, native and pre roll.
At larger budgets you can also do connected tv and steaming radio.
Good enterprise DSPs aggregate all of those networks into one pixel one platform. Consolidation aside it’s very useful for retargeting and avoiding duplications from having a bunch of networks
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