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Around January 6, my website suddenly experienced a drastic drop: impressions and clicks decreased by about 80–90%.
Posted by on March 15, 2026 at 6:45 pmAround January 6, my website suddenly experienced a drastic drop: impressions and clicks decreased by about 80–90%.
For many of the queries where I previously ranked in the top three positions, I fell to the third page, sometimes even below results that don’t really address the search intent.
Since then, I’ve tried everything I could: optimizing existing content, trying to strengthen external signals, and continuing to publish new content while improving depth and quality even further. Unfortunately, nothing has improved the situation so far.
After four years of consistent work on this project, this drop has been a really tough blow.
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1 Reply
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Are you talking about Google? If yes, how is Bing or DuckDuckGo? is your website a blog? Some more information are missing.
At Christmas time, there was the last known Google core update.
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