• Social Media

  40M views in 30 days, but zero conversion. Is the “Theme Page IG” business model dead?

  Posted by imbalance_z on February 15, 2026 at 5:47 am

  

  Hey everyone,

  I’ve managed to crack the code on reach for a faceless IG page—210k followers and 40M+ views in just 4 weeks (50% US audience). The growth is insane, but honestly, I’m failing at the most important part: Monetization.

  I’ve been diving into the "Faceless/Theme Page" rabbit hole on YouTube, but most of it feels like outdated noise. I have a few specific roadblocks:

  • The "Link in Bio" Dilemma: I actually haven't put a link in my bio yet because of two reasons:

  1. I’m skeptical about the conversion rate (does anyone even click?),

  and 2. I’m terrified that adding an external link will tank my engagement or make my content flop. Has anyone experienced a drop in reach after adding a link?

  • Automation DM: Is automation still effective or does it just make the page look like a spam bot? I don't want to kill my vibe by being too salesy.

  • Digital Products vs. AI: I’m struggling with the "Value" aspect. Why would anyone buy a $20-30 PDF bundle or "guide" when they can just ask ChatGPT? What are people actually successfully selling right now?

  • Affiliate/Brand Deals: With this kind of explosive growth, how do you even approach brands without getting lowballed?

  Maybe I’m great at the "content" part (hooks, timing, visuals), but I’m a total amateur at the "business" part. If you were in my shoes with this much traffic, what’s the first realistic move you’d make?

  Any insights from people actually doing this would be much appreciated.

  imbalance_z replied 2 hours, 47 minutes ago 1 Member · 0 Replies
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