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2.1M followers on TikTok but can’t monetize because I live in Switzerland – looking for advice
Posted by on January 7, 2026 at 8:56 pmHi everyone,
I’m looking for genuine advice from creators who have been in a similar situation or understand monetization outside the US.I currently have 2.1 million followers on TikTok and around 10,000 followers on Instagram. My content performs well and gets consistent views and engagement. However, I’ve been struggling to monetize directly from my platforms.
The main issue is location. I live in Switzerland, and because of this:
• I couldn’t join the TikTok Creator Fund
• My views don’t generate any direct payout
• Many monetization features seem limited compared to creators based in the USI see many creators with similar or even smaller audiences earning through platform payouts, but most of them are US-based. From where I’m located, it feels like I’m doing the work and reaching millions, but the platform itself isn’t paying me at all.
I’ve tried exploring monetization, but I’m honestly not sure what the most realistic path forward is given my location. I’m open to:
• UGC-style content
• Brand collaborations
• Any other monetization methods that actually work for creators based in EuropeMy questions:
• If you were in my position, what would you focus on first?
• Are there monetization strategies that work well outside the US?
• Has anyone successfully monetized a large following without Creator Fund access?I’m not complaining — just trying to learn how to make this sustainable after putting in so much time and effort.
Any advice, experiences, or direction would be really appreciated.
Thank you 🤍 -
1 Reply
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It sounds to me like sponsors aren’t attracted to or don’t know what your audience demographics are.
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