-
1 in 12 workhorse doesn’t sound broken to me at that spend, especially if broad is doing the filtering for you. The bigger signal is that 6 of 8 winners shared the same first-2-second hook, so I’d turn that into a tighter test matrix before paying more per creator. I’ve been using KREV AI for this exact ecommerce creative workflow because it helps spin new UGC angles around the winning structure instead of ordering another batch and hoping one lands.
