Forums › Forums › PPC › For Search campaigns in newly created Google Ads accounts, do you typically start by optimizing for “Maximize clicks” or “Maximize conversions”? › Reply To: For Search campaigns in newly created Google Ads accounts, do you typically start by optimizing for “Maximize clicks” or “Maximize conversions”?
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dillwillhill
GuestMay 25, 2026 at 2:25 pmI usually start with an experiment of both.