Forums › Forums › PPC › Google I/O 2026 Just Redrew the Search Map and What We Think This Means For Advertisers. › Reply To: Google I/O 2026 Just Redrew the Search Map and What We Think This Means For Advertisers. HDK1989 Guest May 21, 2026 at 7:14 pm I was thinking about this the other day, it’s not a coincidence that CPC costs are rising alongside agents and LLMs. Google’s doing their usual “trust me bro”, sorry, we stopped doing that a decade ago.
