Forums Forums PPC Should I manage Google Ads for a real estate client? Reply To: Should I manage Google Ads for a real estate client?

  • Clicks_9852

    Guest
    May 13, 2026 at 3:14 pm

    There are two ways of looking at this.
    1. This might be a profitable add-on for you if you build a site from the ground up and offer performance marketing as an additional step. You already have the trust of the client but you would need to up your game when it comes to paid advertising. Can you find someone that will atleast walk you through their methodology for your first client and understand that side of the business?

    2. Do you want or even have time to take on this (ppc is a constant monitoring and changing sphere – do not be that person that sets campaigns and forgets it).

    It all depends on what you want your portfolio to look like. Real estate it a tough industry and the specific side of your client (is he B2B?), sometimes Google Ads isn’t the right channel to pump money in to. Depending on the market (city), I would say that $750-1500 is on the low side. Google is a pay to play and generally works exponentially (well maybe not quite) better when there is more budget to play around with and the automated bidding systems can find those perfect searches.