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The burnout from spending 3 hours on a deep-dive just for it to flop is real, but unfortunately, the ‘adapt or die’ comments are right.
I stopped fighting the algorithm and changed my workflow to find a middle ground. I use an AI platform where I just upload whatever trendy post or viral hook is blowing up. It reverse-engineers the pacing, lighting, and layout into an editable template. Then I just use an auto-fill feature that injects my brand’s specific colors, fonts, and core messaging into that proven structure. It basically lets you hijack the viral format but keep your brand’s actual soul.
it cuts my production time from 3 hours down to 10 minutes.
