Forums › Forums › White Hat SEO › Adding schema didn’t boost citations on any platform [Ahrefs SEO Case Study] › Reply To: Adding schema didn’t boost citations on any platform [Ahrefs SEO Case Study]
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Miquiztli
GuestMay 11, 2026 at 6:04 pmOut of curiosity, was the content that was marked up the same or similar to the content for the control group? In other words, were the test and control groups set up in a way that eliminated other potential citation variables?