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You don’t really need paid tools that early tbh. A mix of free stuff can get you pretty far if you’re just trying to learn and not scale fast.
Google Search Console alone gives a ton of insight if you actually dig into it, especially for indexing issues and what queries you’re showing up for. Pair that with a crawler like Screaming Frog’s free version and you can catch most technical issues.
For keywords and content ideas, I used to just piece things together from autocomplete, “people also ask,” and checking what competitors are doing manually. It’s slower, but you learn way more doing it that way.
Paid tools are nice for speed and convenience, but they’re not what’s fixing your SEO. The fundamentals matter way more at this stage.
