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AdMobile3416
GuestApril 10, 2026 at 3:24 amYour slug should be whatever your target keyword is for your page. If relocations is a keyword, then yes use it. if not, then no, just match your H1.
Another keyword could drive traffic too but you need to try and identify what keywords are driving traffic to begin with. You can use GSC or a tool like semrush to figure this out. Just identify regional/local competitors that are ranking well and run a keyword audit.
It does not matter that words are similar, a company i help called stealthgpt, uses keywords like undecetable ai, ai humanizer, and humanize ai. They all separately drive their own respectable amounts of traffic but don’t cannabalize themselves. all that to say, you can use similar words, but you need to know what your keywords are first.
I hope this helps and makes sense.