Forums Forums PPC Anytime else have Display Keyword Campaigns that just stop serving after a day? Reply To: Anytime else have Display Keyword Campaigns that just stop serving after a day?

  • Staff_Sharp

    Guest
    April 8, 2026 at 2:15 am

    I’d pull the placement report before changing bids again. When a duplicate spends and the original dies, that usually means Google found a small pocket of eligible inventory fast, then performance/quality filters narrowed it down until there wasn’t much left to buy.

    So I’d check whether the first 24–48h placements are mostly junk apps / low-quality sites, whether content exclusions or brand-suitability settings are tighter than you think, and whether keyword-only targeting is just too brittle for the inventory you want. Duplicating can reset the exploration phase, but it usually doesn’t fix the reason the campaign keeps collapsing.