Forums › Forums › PPC › Noob Question – What does it mean if tools like semrush shows $0 cpc? › Reply To: Noob Question – What does it mean if tools like semrush shows $0 cpc?
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ppcwithyrv
GuestMarch 21, 2026 at 8:46 amUsually not — a $0 CPC in a tool like Semrush mostly means the estimated CPC is extremely low or there is not enough bidding/data, not that you are guaranteed $0.01 clicks in Google Ads.
“Product price” keywords can convert because the intent is often strong, but I would treat them as something to test in the real auction rather than trust the tool number by itself.