Reply To: I need a real, straight, honest answer: I do everything right, but I’m still failing my clients. What am I missing?

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I don’t work with restaurants because they seem like hard accounts to me. Hard to really measure performance and success.

Are you only running TikTok and Meta Ads?

I would look at Google Ads focused on people searching for a restaurant. You can use directions and GMB views as the primary conversions.

I’d keep the location targeting really tight too, like 3-5 mile radius around the restaurant.