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Yes, this is typical. The people running your account at an agency (especially if you have a small budget) are typically less experienced and overloaded with clients. Freelancers can now leverage AI to perform the work of a marketing team, which means that agencies will soon become a thing of the past.
If your tech savy you can use Google’s APIs to automate your reporting if you’re comfortable managing the account yourself. If not I’d recommend finding a good freelancer to help you at least set up the account properly and give you some coaching on how to manage it yourself.
