Forums › Forums › PPC › Do you prefer to keep Brand Shopping traffic in your PMax Ecom campaigns? › Reply To: Do you prefer to keep Brand Shopping traffic in your PMax Ecom campaigns? crawlpatterns Guest March 6, 2026 at 1:27 pm i usually leave brand shopping in pmax unless brand traffic is huge. sometimes those signals help the campaign stabilize. if brand volume is big, separating it makes reporting cleaner.
