Reply To: Is server side tagging worth it

[fathom53]

All your questions depend on what industry you run ads in, what your tech stack is like and how conversion data you get right now vs the ad spend in your ad account.

Ecom spending $20,000 per month is different than ecom spending $250,000 per month, even if both are on Shopify. Same applies if you do most lead gen and local type clients.