Forums › Forums › PPC › Google has stopped serving ads for our entire account after 10am starting yesterday. Budget is fine, no campaign changes, etc. What could it be? › Reply To: Google has stopped serving ads for our entire account after 10am starting yesterday. Budget is fine, no campaign changes, etc. What could it be?
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AccomplishedTart9015
GuestFebruary 23, 2026 at 12:22 amyeah that pattern usually means something is turning delivery off, not the auction.
i’d check ad schedule first. make sure nothing is set to stop around “10am, and that the account timezone isn’t mismatched.
then check automated rules, scripts, or auto applied recommendations. anything that pauses or throttles at a set time can hit the whole account.
also check billing and any account spending limit. and if u use shared budgets, they can get drained early and make everything look dead.
fastest clue is change history around 10am. if u see nothing there and everything is still eligible, it’s probably a google hiccup.