Forums › Forums › Social Media › I haven’t been on social media for 3+ years. What has changed? › Reply To: I haven’t been on social media for 3+ years. What has changed?
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Comfortable-Way-3106
GuestFebruary 20, 2026 at 2:05 pmBiggest changes in the last 5 years:
• A lot more short-form video (TikTok-style) across platforms like Instagram and Facebook. Feeds are now mostly algorithm-driven.
• AI content has exploded — AI images, captions, influencers, voiceovers, even full fake personalities.
• Heavier personalisation. Platforms like TikTok and X push hyper-targeted content quickly.
• More ads, more creators selling something.
• More polarisation and niche bubbles.
AI impact:
Good → faster creation, smarter recommendations, better tools for creators.
Bad → more spam, deepfakes, low-effort content, harder to tell what’s real.
Overall: more addictive, more commercial, more fragmented.