Forums › Forums › PPC › Client wants MORE ROAS… currently at 1,749% (17.49x). Am I crazy? › Reply To: Client wants MORE ROAS… currently at 1,749% (17.49x). Am I crazy? fathom53 Guest February 18, 2026 at 2:00 pm If the client is profitable, then asking for higher ROAS may mean less revenue. If the client is not profitable, then they are not crazy asking for a higher ROAS.
