Forums › Forums › Social Media › If your marketing calendar is full but your revenue isn’t growing, the issue isn’t effort, it’s focus. › Reply To: If your marketing calendar is full but your revenue isn’t growing, the issue isn’t effort, it’s focus.
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Wide_Brief3025
GuestFebruary 17, 2026 at 12:03 pmChasing every metric can be super distracting. Focusing on deeper signals, like who’s actually engaging with high intent, makes a huge difference. I’ve found that tracking conversations where prospects signal real needs is a game changer. Tools like ParseStream surface those legit discussions across different platforms so you can jump in at the right time and actually drive revenue, not just rack up vanity stats.