Forums › Forums › PPC › How to deal with clients not closing? › Reply To: How to deal with clients not closing? ppcwithyrv Guest January 14, 2026 at 2:55 am Sounds like your not managing expectations. Its kind of absurd to think every lead will close. What are you telling them on the front end to mitigate this. On the other side of the coin, its on the client to manage MQL, SQL and BQL and close deals.
