Forums › Forums › PPC › Anyone here START as a PPC specialist for a company, and then launch a company (NOT an agency) where your “superpower” was your PPC skills? › Reply To: Anyone here START as a PPC specialist for a company, and then launch a company (NOT an agency) where your “superpower” was your PPC skills?

  • dirtymonkey

    Guest
    January 6, 2026 at 6:50 pm

    I started an eCommerce business a little over 10 years ago. I honestly have found PPC tasks are pretty low on the skills I need to apply everyday to the business.

    My coding skills get put to use on a constant basis.

    There are a zillion things outside of PPC when it comes to running the business. So while I wouldn’t discourage a PPC specialist from making the jump, I’d hope they know there is a lot more to starting and running a business than just running the ad campaigns.