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21 clicks and 20 sign ups? I don’t think I’ve ever run even a branded campaign with that high of a real conversion rate in my 11 years of running Google Ads. That data sounds super suspicious.
You really need more detail here to get any good advice, but only $10/day doesn’t go very far in most countries.
In the majority of cases you’ll need at least a month (probably a lot longer at that spend) to really dial in for good performance. Not knowing your industry, what a conversion is, what revenue you expect from it, etc. there’s not a lot of advice other than you should do more research before running your own campaigns.
Do some searches and read some blogs at a minimum about what’s trending in PPC.
The first thing I’d suggest is verify your conversion setup. If you aren’t tracking things generating actual revenue then you’re going to be sending Google the wrong signals.
It could be actual purchases or subscriptions, but if you just do lead gen you really should score leads somehow. Bot leads full of garbage are not worth a real lead likely to sign up, and Google will optimize all day long for bot leads if you track them.
