Forums › Forums › White Hat SEO › Any SEO surprises during the Google Dec 2025 algorithm update? › Reply To: Any SEO surprises during the Google Dec 2025 algorithm update?
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FishermanTechnical79
GuestDecember 24, 2025 at 5:01 pmMany businesses, B2B or to C are seasonal, it’s usually impossible to accurately judge true impact of an update at this time of year as typically traffic and conversions decline quite dramatically in December anyway.
I haven’t noticed anything out of the ordinary at this point, though I have seen one major competitor lose significant positions on some key terms which is quite surprising. Still time to rebound though, things are still rolling out.