Forums › Forums › White Hat SEO › Google sues SerpAPI for selling its results despite Google Selling Publishers content › Reply To: Google sues SerpAPI for selling its results despite Google Selling Publishers content
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AbleInvestment2866
GuestDecember 20, 2025 at 6:13 pmI am completely ignorant when it comes to laws and legal matters, so my questions are more philosophical than anything else. I did read Google’s announcement from their head of legal, which is a bit more detailed, though.
1. What is the difference between someone searching for something on Google and then using the knowledge they acquired to sell it in any form, whether as data, a service, a course, or something else?
2. Who says Google follows strict guidelines and that websites listed on Google actually asked to be listed? Of course, most of us want to be there, but technically this is not true unless you explicitly request indexing, or at least set up GA4 or GSC. To say *”I don’t want”* (eg `robots.txt`) is nt the same as *”I want”*
3. What is the difference between this and other similar services like Semrush, Ahrefs, Moz, and others? Have they not been doing essentially the same thing for decades?
4. *“SerpApi deceptively takes content that Google licenses from others, such as images that appear in Knowledge Panels.”* This is a blatant lie, AFAIK we never licensed anything to Google in the first place.Again, I have no real understanding of the law, and I would not want to be in SerpApi’s position right now, but these are the questions that immediately come to mind.