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Look, the real takeaway here is that AI is a tool, not a replacement. Same thing happened when SEO automation tools first dropped – everyone panicked, but the people who actually understood strategy just worked faster.
The inconsistent outputs you’re showing actually prove the point. You still need someone who knows what good SEO looks like to filter through the garbage responses and build something coherent. AI can’t audit a site and tell you why your competitor is outranking you on a specific query cluster. It just spits out generic frameworks.
1. Learn to use AI as a force multiplier
2. Stop trying to automate the parts that require actual thinking
3. The strategists will be fine, the button pushers were always on borrowed time
