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>Article 1 – This is on a topic very close to our product, but they have removed references to our product and features and made it very generic. Weird but ok. TOV is off, but fine. **Then they recommend a competitor.**
You don’t need more than this
>I know there are probably algorithm reasons, but the quality is so much worse and the tactic seems to be add more words.
Probably not – Google doesnt’ know everything – actually, it doesnt seem to know very much. I’m currently using my SEO blog to challenge SEO myths and I rank for saying the opposite of others (so there’s the consensus = accuracy myth, which is an absolutely terrible logical fallacy)
>Any experienced SEO folks here that can either put my mind at ease or validate that this will hurt our SEO performance
Directly – not really but publishing incorrect information esp in healthcare (this doesnt make your site YMYL necessarily)
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My understanding was that Google doesn’t value very clearly AI generated content.
Google welcomes AI content with open arms
[Google Search’s Guidance on Generative AI Content on Your Website | Google Search Central | Documentation | Google for Developers](https://developers.google.com/search/docs/fundamentals/using-gen-ai-content)
> Would fewer quality optimizations not be a better long-term tactic or am I getting this wrong?
It depends where you are – if you need to build topical authority, then more pages – but pages dont have to have a certain word count (and any attempts here would be random/arbitrary)
But you can also increase topical authority with things like glossaries, FAQs,
