Forums › Forums › PPC › What are the differences between a beginner, intermediate and a expert at Google ads? I’m trying to gauge my level. › Reply To: What are the differences between a beginner, intermediate and a expert at Google ads? I’m trying to gauge my level.
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haltingpoint
GuestDecember 10, 2025 at 2:40 am**Beginner:** “Look at all these impressions and clicks!”
**Intermediate:** “This data driven attribution thing is nifty”
**Expert:** “Incrementality experiments with proper holdouts or GTFO”
**Jaded Industry Veteran:** “Your data is shit, my data is shit. How do I make promises about the value AI will bring so I can distract from the Q4 holiday Trump Slump killing our performance?”