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$35/day ($1,050/month) is attainable for 1-2 conversions if you execute properly, but you’re working with thin margins and zero room for error. At $10-15 average CPC for quality hoarder cleanup keywords, you’ll get roughly 70-105 clicks per month. If your landing page converts at 3-5% (realistic for this service with strong urgency/emotion triggers), you’re looking at 2-5 leads per month. So yes, 1-2 is achievable.
Here’s the reality check: Your 241 Google reviews are a massive asset that most agencies would leverage. For hoarder cleanup, conversion rate depends entirely on how your landing page handles the emotional sensitivity – people searching this are often embarrassed or overwhelmed. Your page needs empathy-driven copy, before/after photos, and clear next steps. Without that, even great ad traffic converts at under 2% and you’ll struggle to hit your goals.
On hiring: At $35/day budget, most quality agencies won’t take you on because management fees ($500-1000/month minimum) would eat your ad budget. You’d pay more for management than for actual clicks. Better approach: Spend 2-3 hours learning campaign setup on YouTube, focus on exact match keywords only (“hoarder cleanup [your city]”, “hoarding cleanup service near me”), write ad copy that acknowledges the sensitivity, and send traffic to a dedicated landing page.
Your real competitive advantage is those 241 reviews – make sure they’re prominently displayed on your landing page and in your ad extensions. For this budget level, DIY with tight keyword focus will outperform hiring someone. If you must hire, look for a freelancer on r/forhire willing to do setup-only (not ongoing management) for a flat $300-500.
