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Yes, I do the same things.
Think of your main target market customer and do a little bit of research in them, how old, what they like, etc etc. Once you understand them a bit, go to chatgpt or grok and type in the information you have, the name of your website, your ideas and all the different angles you have tried for positioning your website already.
Just keep trying until you come up with a good emotional connection between your customer and what you sell.
Make sure your site presents well on mobile.
